NFT
Lotte Group, South Korea’s fifth-largest conglomerate with operations in manufacturing, motels and e-commerce, plans to increase its non-fungible token (NFT) enterprise onto the worldwide market by means of a partnership with the Polygon blockchain, Lotte’s advertising and NFT hub Daehong Communications stated on Monday.
See associated article: Weekly NFT gross sales surge amid market Blur’s new spherical of token airdrop
Quick details
- The partnership will begin with rebranding BellyGom NFTs, or Lotte Homeshopping’s profile image (PFP) digital assortment centered round a pink bear character of the identical title.
- BellyGom NFTs, first minted in August 2022 on the Klaytn community, offers holders advantages associated to Lotte’s services and products, equivalent to lodge vouchers or low cost coupons for procuring.
- The rebranded assortment shall be referred to as “BellyGom NFT Season 2,” Daehong stated in a press launch. The corporate remains to be engaged on the mission and doesn’t have a date for the discharge of the gathering, a Daehong spokesperson stated.
- Polygon is the third largest blockchain in NFT gross sales during the last 30 days, surging 260.33% to US$36.5 million in the course of the interval based on knowledge from Cryptoslam.io. The Polygon platform is suitable with Ethereum, the second-largest blockchain, and permits different blockchain networks to attach and increase.
- Polygon has signed partnerships with world manufacturers equivalent to Starbucks, Adidas and Prada.
- Lotte Group has greater than 121 trillion Korean gained (US$92.3 billion) in belongings, based on April 2022 figures from South Korea’s Truthful Commerce Fee.
See associated article: Creepz NFT gross sales surge 239% following Spotify partnership information