NFT
Yuga Labs rode the Bored Ape Yacht Membership NFT rocket ship to a $4 billion valuation and massive metaverse plans, nevertheless it was pseudonymous artist All Seeing Seneca who led the unique design of the disinterested Apes. Now they’re all over the place.
“It is wild. I imply, I do not assume you possibly can ever get used to that feeling,” Seneca advised Decrypt of Bored Ape mania. “You may’t not speak concerning the Apes while you speak about Web3, proper? You simply cannot escape that world. However yeah, it is nice.”
Though her Ape designs have attracted celebrities, permeated mainstream tradition, and been utilized by NFT homeowners to create their very own initiatives and merchandise, Seneca has moved on to new frontiers. Her newest physique of labor, referred to as Portraiture by Seneca, is presently up on the market by way of public sale home Phillips in a sale working till Friday.
Invoke, Emerge, Endure, Persist.
I am so proud to announce my new physique of labor.Portraiture by Seneca@phillipsauction 11.29 – 12.02
Powered by @moonpay pic.twitter.com/uMcnuleo3O— ෴෴෴ˢᵉⁿᵉᶜᵃסּ ͝סּ ͝סּ ͝ (@allseeingseneca) November 22, 2022
Portraiture by Seneca spans three digital animated works minted as Ethereum NFTs, in addition to her first bodily paintings to go up for public sale—an acrylic and spray paint composition referred to as “Portrait of Invocation.” The NFTs had been minted by way of HyperMint, a platform launched by crypto funds startup, MoonPay.
The items broaden upon the fashion that Seneca showcased this time final yr, when she launched her first unique NFT paintings at Artwork Basel in partnership with Web Pc.
Bored Ape Yacht Membership Artist Seneca Releases New Ethereum NFTs
Her newest compositions equally showcase a girl with outsized eyes, in some instances with vibrant flowers and creatures bursting by way of the sockets. They’re dreamy and surreal works, however tinged with the shock of physique horror. Seneca advised Decrypt that the items symbolize her continued evolution as an artist and a person.
“The rationale why I put a lot focus into portraiture is as a result of I discover that it is simply so efficient to convey emotion,” she defined. “I used to be, in a approach, dealing with myself coping with my very own actuality.”

“Portrait of Emergence” by All Seeing Seneca. Picture: All Seeing Seneca
Seneca not too long ago tweeted recommendation to creators to “grasp one thing, then fuck it up in your personal approach.” Whereas she acknowledged a “tongue-in-cheek” tone to the tweet, it’s additionally consultant of her personal journey to prominence within the crypto artwork world following formal coaching as an artist.
“I attended artwork college, and copying masters’ strategies—that was boring to me,” Seneca admitted. But it surely helped hone her private fashion, too: “With a purpose to create your personal fashion and your personal unique paintings, it’s a must to mess it up,” she added. “You must dissect it.”
Past the Apes
Though momentum has cooled amid the crypto bear market, Bored Apes are inescapable throughout Web3. The mission has topped $2.5 billion in buying and selling exercise so far, and Seneca advised Decrypt that she’s excited by how NFT homeowners have tapped the IP rights to develop their very own Ape-based personas and initiatives.
“I actually beloved how the viewers was capable of take that character and sort of make it their very own,” she defined, “and see themselves by way of that character—which is one thing I’m aiming for in my very own private work.”
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Seneca served as lead artist for the unique Ethereum-based assortment, creating the Ape physique paintings and among the distinctive traits. She advised Rolling Stone in January that the shortage of recognition for her function within the mission was “fairly horrible for an artist,” however now she seems extra accepting with the extent of acknowledgment from the Web3 group.
“I believe that is a side of placing out work that you would be able to’t management, proper? In order that’s not my objective,” she stated of recognition and respect for her Bored Ape contributions. “I am simply there to point out the most effective that I can do, and no matter life that takes from there, so be it.”
Requested if she’s nonetheless on good phrases with Yuga Labs or if they might probably collaborate once more, Seneca replied that she stays “related” with Yuga, however that “we’ve got our separate paths.”
Now signed with main company United Expertise Company (UTA), Seneca has numerous plans forward and stated that she would like to discover set up work or creating an animated movie.
“Each new mission or endeavor that I tackle now could be going to face as the following web page within the story that I am attempting to inform,” she stated. “However at the beginning, the work are the muse to all the pieces I make. So that may all the time be constant.”
As an artist finest identified for her NFT work, Seneca is keen about creator royalties, which have come underneath hearth in latest months as some NFT marketplaces stopped requiring merchants to pay them. Main market OpenSea not too long ago introduced that it’s going to keep royalties following pushback from creators, bucking the business pattern.
Royalties
are the rationale why I am right here standing up for NFTs.
Royalties are the rationale are why your creatives and builders are right here.
And the artwork introduced the world stage right here, it breathed life into the house.
Take away royalties, and chances are you’ll lose us.
You don’t need that.— ෴෴෴ˢᵉⁿᵉᶜᵃסּ ͝סּ ͝סּ ͝ (@allseeingseneca) November 9, 2022
Seneca has been vocal concerning the concern on social media and stated that marketplaces that don’t honor creator-set royalties—sometimes a 5% to 10% price on secondary market gross sales—are “going towards why individuals have entered the house.” As a industrial artist, she witnessed firsthand how creatives aren’t persistently valued for his or her contributions.
“It is a revolutionary side of buying and selling [NFTs]. It is not simply artwork—it is promoting and proudly owning issues within the digital realm,” she stated. “Royalties [are] not solely a useful instrument now to encourage and again nice leaders and encourage aspirational entrepreneurs, but in addition it is educating a brand new era to essentially respect the inventive aspect of enterprise.”