Hollywood’s Baobab Studios has received 9 Emmy Awards for its quick movies and digital actuality (VR) experiences. Now, they’re branching out into the world of Web3 with a family-friendly venture known as “Momoguro” and an accompanying Ethereum NFT assortment.
Created by multimedia director and animator Martin Allais and writer-director Nico Cassavecchia, Momoguro is a colourful fantasy world the place creatures known as “Momos” can fuse collectively to kind hybrid characters. Momoguro is releasing NFTs in addition to a NFT roleplay sport (RPG) the place gamers can go on “quests” throughout a world known as the Uno Airplane to mix Momos.
The franchise is minting its genesis NFTs for 0.22 ETH apiece (about $365) Thursday, that are “Holoselves” gamers can undertake to later benefit from the Uno Airplane, in keeping with the venture’s mint website.
The Momoguro RPG might be on ImmutableX, a layer-2 Ethereum scaling answer, and can embody NFTs as a core sport characteristic. The sport is ready to launch in Q2 of 2023.
Baobab Studios will not be a Web3 firm, but it surely’s exploring the chances of how NFTs can interact customers in storytelling experiences.
“We imagine tales transcend mediums,” Baobab Studios CEO and Cofounder Maureen Fan stated in an announcement.
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“Baobab Studios’ mission is to encourage you to dream and convey out your sense of marvel. Make YOU matter. This begins by creating nice characters and tales, like Momoguro, the place you might be a part of the story,” Fan added. “We aspire to carry the Momoguro IP to as many channels, streaming platforms, and widespread media as potential.”
Momoguro’s creators additionally imagine their property’s lore carries an necessary message.
“Group performs an enormous half on this,” Momoguro’s Cassavecchia stated in an announcement. “Inclusivity is paramount for the franchise, from ethnicities, genders and body-types, Momoguro’s ethos is that everybody is welcomed.”
Baobab presently boasts having Pixar cofounder Ed Catmull and Twitch cofounder Kevin Lin on its board, and has raised over $31 million in whole funding from the likes of Disney, Samsung, and Comcast, in keeping with Crunchbase knowledge.
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Baobab isn’t the primary Hollywood studio to launch NFTs or Web3 content material. Final fall, Warner Bros. launched “Lord of the Rings” NFTs which gave patrons a digital copy of the primary movie. Lionsgate, Netflix, and Paramount have additionally experimented with NFTs for a few of their largest properties.
That is the start of your journey to find the Uno universe! 🍄💎 Momoguro introduces a fantastical world the place you gather creatures with distinctive powers. Select which of them fuse together with your Holoself avatar & acquire their talents as you merge collectively to battle to avoid wasting Uno. pic.twitter.com/NEimOd5XFe
— Momoguro (@MomoguroNFT) November 28, 2022
That stated, Baobab seems to be extra concerned about creating a way of neighborhood than simply raking in income—it’s already hosted Twitter Areas for Momoguro followers, garnered a considerable Twitter following, and has almost 50,000 members in its Discord server.