OneOf, a sustainability-focused non-fungible token (NFT) platform, has raised $8.4 million in a strategic funding spherical that included Amex Ventures, the enterprise capital arm of American Categorical. The bank card firm will host an unique pop-event that features OneOf NFTs, in keeping with a press launch offered to CoinDesk.
Different traders included Mirabaud Way of life Affect and Innovation Fund, Snow Hill Ventures, Sangha Capital and Chain Hyperlink Crypto Fund, amongst others.
Miami-based OneOf constructed its platform on the energy-efficient Tezos and Polygon blockchains, which provide low transaction charges. Based in 2021, OneOf has signed partnerships with the property of late rap legend Biggie Smalls, hockey nice Wayne Gretzky, and Grammys, to call just a few. The startup has raised greater than $72 million in whole funding, together with a $63 million seed spherical in Might 2021.
American Categorical will host a coloration principle and remedy targeted known as The American Categorical Summer season in Colour Oasis on the Mandarin Oriental resort in Bodrum, Turkey. Card members who attend will obtain a free OneOf NFT designed by Turkish artist Selay Karasu. The pop-up began Friday and runs by means of Aug. 21.
“A rising variety of creators and shopper manufacturers are experimenting with NFTs resulting in the rise of a brand new spend class, new enterprise concepts and new loyalty and membership fashions,” Amex Ventures managing director Margaret Lim stated within the press launch. “We consider that the funding in OneOf will assist American Categorical keep near the developments in NFT-powered commerce and result in the event of latest buyer engagement fashions for our Card Members.”