Google-owned YouTube has appointed Web3-friendly exec Neal Mohan as its new CEO following the departure of Susan Wojcicki this week.
Wojcicki stepped down from YouTube on Feb. 16 after 9 years on the helm, outlining plans to begin a “new chapter” targeted on household, well being and private tasks. Throughout her tenure, she oversaw the pivotal introduction of the revenue-sharing mannequin, amongst different issues.
Transferring ahead she’s going to stay an advisor for Google’s father or mother firm Alphabet Inc.
Thanks, @SusanWojcicki. It has been wonderful to work with you through the years. You’ve got constructed YouTube into a unprecedented house for creators and viewers. I am excited to proceed this superior and necessary mission. Trying ahead to what lies forward… https://t.co/Rg5jXv1NGb
— Neal Mohan (@nealmohan) February 16, 2023
Earlier than changing into the brand new CEO, Mohan served as YouTube’s chief product officer and oversaw the controversial elimination of the video dislike button, the introduction of YouTube Shorts to compete with Tik Tok, and YouTube Music.
By way of Web3, Mohan outlined tentative plans in February 2022 to combine a bunch of recent options comparable to Metaverse-based content material experiences and content material tokenization by way of nonfungible tokens (NFTs), a lot to the dismay of the NFT-hating group on the time.
Specifically, Mohan emphasised that NFTs might present a brand new means for creators to interact with their audiences and develop extra income streams. He cited the potential for creators to tokenize their movies, pictures, artwork and experiences as examples of such.
“Web3 additionally opens up new alternatives for creators. We imagine new applied sciences like blockchain and NFTs can permit creators to construct deeper relationships with their followers. Collectively, they’ll be capable to collaborate on new tasks and become profitable in methods not beforehand doable,” he wrote in a weblog publish on Feb. 10, 2022.
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Regardless of being supposed to doubtlessly roll out final 12 months, the Internet 3-related plans are but to materialize however might be set for one more push within the close to future provided that Mohan is now main the agency.
New YouTube CEO @nealmohan is into NFTs! https://t.co/RVqqJngnv6
— Altcoin Day by day (@AltcoinDailyio) February 17, 2023
Following the information of Mohan changing into the brand new CEO of YouTube, there was a surprisingly restricted quantity of FUD from the feisty NFT skeptics on Twitter who’re often fast to flame something to do with experiences of mainstream connections to the tech.
#nealmohan appears to be an excellent gu… wait… No… pic.twitter.com/vQSet9tu8j
— ram. (@veryramdom) February 17, 2023